Man bag, murse, messenger... whatever. Now that some of the hype is calming down and nobody is talking about Tom Brady's its time for you to embrace a truly utilitarian piece of daily luggage. Here's why.

1. Yes that is my scotch and no you can't have any. Some things make your life more comfortable. You like to be comfortable. These items should be with you as much as is practically possible. A magazine, a book, smokes, phone, web book, whatever. If having a bag of your favorite tea and a camera to take a picture of an art deco entry way you happen across add meaning to your life then you should enjoy them.

2. Life requires gear. Remember what boy scouts taught you. Be Prepared. A few simple items in a bag and you can take on the world. Afraid of the dark? Attracted to spaghetti sauce? Blackberry always dead? You're a mini mag light, shout wipes, and a short usb cable from world domination.

3. A growth isn't sexy. Is that a rabbit in your coat or are you just happy to see me? Pockets on clothing weren't designed to carry what we put in them. They weren't designed to contain and conceal an iPod, a cell phone, a wallet, and a sandwich for lunch. The stuff in you pockets makes you look misshapen. Bulges are only appropriate where you shouldn't have any pockets.

4. Its better than a string on your finger. Most of the time that you can't seem to get some task done, an errand for example, its because you never have the information or document you need to complete it. When you remember put it in the bag.

5. 2 hours in line to vote... No Problem. More time each day than we'd like is spent waiting. It doesn't matter what for but more often than not its in a place that isn't ours. A waiting room, a restaurant, in line at the post office. Your bag is basically your personal office that goes with you. Read, work out some thoughts in the Moleskin, read the mail you hadn't gotten around to, listen to a podcast. Now all those options are yours because the stuff is with you.

So... you'll be more comfortable, be more prepared, look better, be more productive and less bored. And we haven't even talked about how cool some of these bags look.